Casey Groves in the Red Light District!

Sorry Red Bull District... he was at the Red Bull District Ride

I know, I am shocked too but he can write! Here is a little update from Sir Groves on his first big Euro trip.

<b>Being invited to Red Bull District Ride was a real honor. Growing up I watched the old District Ride events and thought it was so cool that there was a course through a beautiful city and a drop off of a castle. It was an inspiring moment last year for me making it onto the podium in Crankworx last year. Going to Germany, was wicked! I had never been across seas before and was looking forward to it.



I was travelling with Mitch Chubey, so I was pretty stoked to have companion on a trip for once, especially a long one. We flew from Vancouver to Toronto where we meant up with Anthony Messere, his Aunty Cheryl, Cam & Bonee McCaul and the Morpheus film crew. It was going to be a good plane ride J



After a long plane ride of watching movies and playing games on my iPhone we finally landed in Munich Germany. Wow this place is beautiful! The country side was amazing, and being a hunter I couldn’t believe all the deer in the hop fields. I was simply blown away in a matter of miles. We stopped at a gas station on our drive to Nuremburg for some beverages. We made Anthony buy them since he had never bought alcohol in his life. A few rode pops and we arrived at our hotel. It was a really nice set up they had for us. Red Bull pretty much owned the hotel for the week. Getting out of the van and having everything taken care of for you was a huge pleasure after a 36+ hour trip.



After building our bikes we decided to go check out the course. There wasn’t really much to check out other then the top drop and the final jump because they hadn’t finished everything yet but those guys know how to build! We met up with Aaron Chase the course designer, and amazing rider to show us around. We had some lunch and waited for everyone else to show up. We didn’t have anything to do the next day other then a rider dinner, which was amazing by the way. So we hit the town.



The next day was a struggle, now I am not saying we were hung over or anything, but because our sleeping patterns were totally out of whack. I went to bed a 4am and woke up at 4pm then the next night I went to bed at 12am and woke up at 430am and it just so happen that Greg Watts couldn’t sleep either so we met up and went for breakfast. Practice the first day was pretty fun, no one had any idea what to do so basically instead of a normal comp practice where everyone is kind of quiet and keeping to them selves, we all just hung out and rode every district together and figured things out. There was no pressure just a bunch of friends having fun, that’s the way it should be!



We all pretty much had our runs figured out mentally. We were supposed to do the first runs of qualifying that evening but none of us had enough practice and it was lightly raining which made all the features slippery, which is how I got hurt but I will to that in a second. It didn’t help that we were riding on cobblestone streets which were even slipperier that the wood. So we all came together and organized everything for tomorrow.



Woke up pretty early and went down for breakfast, couldn’t really eat much so I grabbed my pads and rode over to the course with Kurt Sorge and Eric Lawrenuk for our warm up session. We had to do 3 runs before finals. First run was to make sure the camera crews were set up in the right spots for the live feed and video production. Kind of a pain in the butt if you ask me because its one heck of a tiring ride down to the bottom. In my first run I was just styling and having fun on the course flowing my way down not doing any trick just getting my speeds right. I came into the skate park district and stepped up onto the box and that’s when it all went horribly wrong for me. It was early in the morning so the wetness on the features was not 100% dry yet. When I jumped on I planned to hit the step down transfer from the yellow bank to the purple hip landing. My front tire slid out on my as I was going up the bank and sent me half on the landing and half onto the fence. I slightly remember a second before impact that I knew this was not going to go over well. I slid my face across the cobblestone and hurt pretty much every part on my body. Being super winded on the ground gasping for air when I opened my eyes all I saw was German dudes hold white sheets around me as if I was dead or something. That really freaked me out so I torn the sheets out of there hands and slowly got up to my feet and walked away with the doctors. My injuries were a bruised sternum; both rib cages were bruised as well. My knee was super swollen, burn mark on my face and a nice wood cut on my hip. I couldn’t take deep breaths or I was in a lot of pain, walking hurt so much. I tried to ride but any quick movements put me down. It was not a good morning…. The Claw told me that I am lucky even to be walking from that crash. He watched it on the TV above, as he was next in line. So I guess I got out of it pretty well.



At least the bright side was that I was in Germany, a beautiful place and at an amazing event with all my friends and fans. So I sat back and watched the show go down!



Overall I had the best time ever, wish I could have ridden but that’s the she goes in this sport. One season you’re on top of your game, the next your injured at every event you attend. Puts a huge damper on everything.



I’d like to thank Tarek Rasouli and the Rasoulition Team for hosting a great event and end to the world tour. Also to all the sponsors of the event, thank you!



Well that’s a wrap on my first time to Europe, I know it won’t be the last so stay tuned!



Casey Groves

Thanks to:

Transition Bikes

Pinkbike.com

Fox Racing Shox

Straitline Components

Troy Lee Designs

Gravity/FSA

TSG

Chromag

SPY Optic

Five Ten

Industry Nine

Demon Dirt

Geax

Rock Star Energy Drink

Cyclepath kelowna

Camp of Champions

MyPakage

See you in Vegas!

So, this is it. We are off to Vegas for our tv premier at the IMX for http://www.edgefactor.com/ef_ep2 

If anyone is attending the show and if you wish to view our gear please swing by outdoor demo booth # D4901 and Indoor #3088. It will be marked ELKA suspension but Hosted by our Friends at Cove bikes.

See all of you soon!

Cheers,

Gregory George Parish the 14th

(You can call me Greg)

Marketing and Brand Development

Off to Interbike as terrorist cells!

Every time I travel I enjoy playing with the system and what really gives me pleasure is attending Vegas under fake names.

It gives me great joy to show  little that show screens it’s attendee's especially when people spend a lot of money getting there to meet key people.

Here is my dream team for 2011 listed in RED

Primary Contact Information
Order Number:  38216 Badge Number:  230520 Reg Type:  Pending Buyer Name:  AL KEIDA Company:  Straitline Components Street Address:  2-10019 Galaran rd Street Address 2:  City:  Sidney State/Province:  BC Zip/Postal Code:  V8L 5X3 Country:  Canada Phone:  2506556603 Email:  GP.SPI@SHAW.CA

Primary Contact Information
Order Number:  38216 Badge Number:  230521 Reg Type:  Pending Buyer Name:  HUGH G. RECTION Company:  Straitline Components Street Address:  2-10019 Galaran rd Street Address 2:  City:  Sidney State/Province:  BC Zip/Postal Code:  V8L 5X3 Country:  Canada Phone:  2506556603 Email:  GP.SPI@SHAW.CA

Primary Contact Information

Order Number:  38216 Badge Number:  230522 Reg Type:  Pending Buyer Name:  KIM JONG-IL Company:  Straitline Components Street Address:  2-10019 Galaran rd Street Address 2:  City:  Sidney State/Province:  BC Zip/Postal Code:  V8L 5X3 Country:  Canada Phone:  2506556603 Email:  GP.SPI@SHAW.CA   Primary Contact Information Order Number:  38216 Badge Number:  230522 Reg Type:  Pending Buyer Name:  FIDEL CASTRO Company:  Straitline Components Street Address:  2-10019 Galaran rd Street Address 2:  City:  Sidney State/Province:  BC Zip/Postal Code:  V8L 5X3 Country:  Canada Phone:  2506556603 Email:  GP.SPI@SHAW.CA

And in case my team gets tasered by Homeland Security I go as myself just to be safe.

Primary Contact Information
Order Number:  38216 Badge Number:  230517 Reg Type:  Pending Buyer Name:  Greg Parish Company:  Straitline Components Street Address:  2-10019 Galaran rd Street Address 2:  City:  Sidney State/Province:  BC Zip/Postal Code:  V8L 5X3 Country:  Canada Phone:  2506556603 Email:  GP.SPI@SHAW.CA

Sicklines tours Devinci and ride our race ring!

 

Good to hear and see a fellow manufacturer capturing their facilities on tape. Why more do not show off their methods is beyond me, it is good to see what you buy being made with such finesse!

http://www.sicklines.com/reviews/2011-devinci-wilson-video-review/

You’ll notice the RaceRing installed, hard anodised and simple.

Be sure to sign up and visit the premier of Gnarly Metal and come see us on stage… info here: http://www.pinkbike.com/news/Gnarly-Metal-Premieres-at-imX-During-Interbike.html

Gnarly Metal_trailer on pinkbike.com

Straitline’s Eurobike display by KAI KAI~

Our friend Christian from The KAIKAI Company designed our new packaging and even our Euro booth lay out this year while we stayed home to focus on Interbike.  The man is fast designer and I never really need to babysit him much as he bangs out winners on the 1st to second try.

Take a peek!

I couldn’t make it this year so we blew up my fat head in the lower corner so that Richard from Morewood Bikes wouldn't go into panic attacks after learning about my absence.

New AMP Stem, just in computer model for now, we ran out of time this year and are releasing this in October.

Our current lien up of SSC stems and Direct mounts with our Hard anodised Race rings above.

New Limited Edition Guide was also created by Christian, nothing too wild but the point is he whipped it up in the night and even supplied a promo video  Click this link to check it out and pump the volume up http://www.thekaikaico.com/clientsites/straitline/

New Amps at 328 grams per pair and 280 with titanium axles.

Generation 2 gyro on display currently being tested by Mike Montgomery/ Cam McCaul / Brandon Seminuk / Casey Groves and soon Darren Berrecloth and Danny Mackaskill.

This item is the definition of “If you build it they will come”!